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PORTFOLIO

UC Social Media Week (University of Cincinnati)

UC hosted its first UC Social Media Week Feb. 23-27, 2015. The concept is based off of the global event that took place at the same time, but the event was only possible thanks my entry in an ideas competitition on campus called UC Invents. The event garnered local press and eight stories in UC's student paper, The News Record. The next UC Social Media Week will take place fall 2015.

Cincinnati Smart (University of Cincinnati)

In August 2013, UC started its first grassroots marketing campaign, Cincinnati Smart. For this campaign, I collected stories for the website, planned events on campus and grew the conversation about the campaign via social media.

Social Media (University of Cincinnati)

Twitter (Fun, Holiday tweets)

#UCGrad14

During the University of Cincinnati commencement ceremonies in 2014, social media played a large role. The hashtag (#UCGrad14) was created for ceremonies and social media posts were monitored and displayed on screens in Fifth Third Arena (where the ceremony takes place) through Tint. It trended on Twitter in Cincinnati and the U.S. during all of the the ceremonies in 2014.

Twitter Chats (#UCBound & #BearcatsChat)

UC hosted Twitter chats for the first time May-September 2014. The goal was for the UC community to connect and interact with each other before the next academic year. These chats gained a lot of engagement and will be continued in 2015. Learn more here.

Favorite Instagram photos (@uofcincy & @alana_frew accounts)

UC Influence (University of Cincinnati)

The News Record (University of Cincinnati)

New Media Bureau (University of Cincinnati)

Local & National press (University of Cincinnati)

Environmental Studies Capstone (University of Cincinnati)

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